A friend recently asked me what blogs he should read to keep up with what’s going on in the music business. I’m suggesting these five, which I check on the regular. They’re full of information you can use in developing your online music strategy (Note: These aren’t “fan/consumer” blogs. That’s another post. These blogs cater to musicians/music business professionals). Subscribe to their RSS feeds or email lists today:
1. Hypebot – From up-to-the-minute music business news to company analysis and industry commentary, Hypebot is my go-to blog in the morning. I subscribe to the posts via Twitter (@hypebot). Check it out.
2. Lefsetz Letter -I don’t necessarily agree with all of this guy’s views on the music industry (he’s kinda pessimistic at times), but Bob Lefsetz’s blog is a great resource, nonetheless. Lefsetz gives his opinion on a lot of things going on in the biz, from the state of live music to online promotion. Make sure to subscribe to his email list (you’ll get extra content that he doesn’t post to the blog).
3. Music Think Tank -Some of the New Music Industry’s best and brightest contribute to this blog, where you’ll find helpful “how-to” articles, music industry stats, and commentary. Pick a few of their RSS feeds to follow.
4. Ariel Publicity -Everything Cyber PR for musicians…’nuff said.
5. Seth Godin’s Blog – Ok, this one isn’t technically a music business blog, but Seth Godin theories have been the basis of many techniques used in the “new” music industry. Ideas such as “permission marketing” and “tribes” started on Seth’s Blog. Read, learn, and implement.
